About Us

The collaborative brainchild between two seasoned designers in the fashion industry, Seo-Hou [so-ho] was born as a reflection of our respective Asian heritage and personal journey through meaningfully bespoke jewelry creations. Since ancient times, the moon has been the muse for many artists. For Seo-Hou, the moon for us is symbolized in our signature pearl jewelry, along with the significance of silk in some of our designs.

Seo-Hou’s chaptered collections aim to inject confidence with a touch of romance, creating a story of sparkling memories for those who wear our pieces. Every piece we create for our customer evokes a sense of passion for elegant boldness and graceful creativity.

Having first met as industry colleagues, our passion has driven us for the past 17 years to successfully design for major brands and celebrity collaborations. For us, fashion is the gateway to courage and confidence. We feel it is time to share our perspective on fashion as individuals as well as who we are as friends.

Seo-Hou believes that fashion can make a positive impact in retail culture through mindful business practices. We handcraft all our pieces in Seattle and are partnered with a supplier local to the Pacific Northwest. All jewelry components are selected and screened for quality and are sourced globally from China, Türkiye, Czechia, and India. We will continue to share any updates on our journey toward sustainability.

Love,

Sharon Seo & Lilith Hou

Co-Founders/Designers